Frequently asked questions.

1. What does Willdoo actually do?

Willdoo helps businesses unlock hidden value. We assess current operations, identify improvement opportunities, and provide hands-on support to make change happen. Whether it's streamlining commercial processes, resolving inefficiencies, or preparing a business for growth or sale, we offer tailored, pragmatic support.

2. What types of businesses do you work with?

We work primarily with small to mid-sized companies, especially those at a growth stage, facing operational challenges, or preparing for investment or sale. We’ve supported tech-enabled businesses, healthcare suppliers, and service firms across the UK.

3. What’s your background—and why trust Willdoo?

Willdoo is led by Paul Thompson, a seasoned commercial director with over 25 years’ experience across sales, operations, and business strategy. Paul has held senior roles in both startups and global companies and understands how to balance commercial growth with practical execution. His approach is no-nonsense, insightful, and built around delivering measurable value.

4. How are your services delivered?

We work flexibly to suit your needs. This includes:

  • Short diagnostic projects with clear reports and action plans

  • Ongoing consultancy or advisory support

  • Interim leadership roles to cover capability gaps or deliver change

  • Project-based support in areas like ISO accreditation, sales strategy, or commercial turnarounds

5. Do you only work in Sheffield or locally?

No – while we're based in Sheffield, we work across the UK. Most of our engagements combine site visits with remote working, ensuring value without unnecessary overheads.

6. How much do your services cost?

We offer flexible pricing based on the scope and duration of the work—ranging from fixed-fee diagnostics to daily or project rates. We're transparent and always aim to deliver more value than we cost.

7. Can you help prepare my business for sale or investment?

Yes. That’s one of our core strengths. We help owners identify barriers to sale, improve operational efficiency, tidy up commercial strategy, and present the business in the best light—making it more attractive to buyers or investors.

8. What industries do you have experience in?

We’ve worked in sectors including healthcare technology, B2B services, compliance, and equipment supply. Our sweet spot is helping businesses that sell a mix of products, services, and technology—and that need joined-up commercial thinking.

9. What makes Willdoo different from other consultants?

We don’t produce long reports that gather dust. We roll up our sleeves and help you get things done. Our insights are grounded in real-world experience—not theory—and we only take on work where we know we can make a meaningful difference.

10. How do I get started?

Simple. Drop us a message using our contact form or give us a call. We’ll have a quick, no-obligation chat to understand your needs and recommend the best next step.